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7Five7 Clothing Achieves Social Marketing Success


MONDAY, 21 APRIL 2008

Virginia Beach, VA - Being popular today isn’t just limited to the high school scene anymore; businesses like to be popular as well. 7Five7 Clothing, a 757 clothing company, has been getting its fair share of new friends on their MySpace page. The 757 area code has been showing some support for the local based clothing company. After just their page launch last week, over 300 new friends have been added to their profile and it keeps growing everyday.

With the busy lifestyle that many people have today, belonging is much more important. There is a growth in the social market site space and the demand keeps on growing. Businesses today need to be aware of the customers. Most of the time, customers are just treated like numbers whether by units or dollar figures. Having a clear understanding that customers are people gives companies the ability to not only give information, but also get feedback.

“We started this clothing company not just to promote our love for action sports but also show our local pride for the 757 area; and judging from the positive response on our MySpace, we know people feel the same way,” said Joe Erfe, Marketing Director. “I spend a lot of time on the beach during the summer - surfing, fishing, you name it. And I think that there are a lot of people in the area who feel the same way; I think that our 757 T-Shirts provide that sense of community to say that we have some roots here.”

For more information, visit www.7five7clothing.com or contact 7Five7 Clothing Marketing at 1.888.973.4837 or at info@7five7clothing.com.

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